BASF to Showcase Products, Award Winning Imposter

July 23, 2015

DETROIT, July 23, 2015—BASF Automotive Refinish experts will showcase their latest products and display an award winning 1965 Chevy Impala, Imposter,  created by Chip Foose at the 2015 NACE Conference & Expo.

BASF will highlight its R-M® Onyx HD basecoat system. Onyx HD allows collision shops and dealerships to refinish vehicles faster and increase profit margins through a single product line that can be used to create a low VOC solventborne or waterborne finish.

“BASF provides our collision repair customers with products, support and training solutions that not only help streamline their shop processes and generate maximum profitability but also deliver the very best in quality and color technology,” said Paul Whittleston, vice president, BASF Coatings Solutions. “The 2015 focus of the NACE / CARS Expo is a natural fit for BASF, aligning with our commitment to help our customers succeed in our rapidly changing industry.”

The Imposter, which will be featured at the BASF booth, features a custom paint color, Imposter Pearl Dark and Imposter Pearl Light from BASF’s Glasurit 90 Line.

The G3 Rods’, T-Rex, will be featured on the show floor as well. The T-Rex is painted with a Glasurit 55 Line in a custom green color. The vehicle debuted at Goodguys Rod & Custom Association Nationals event on July 11 and was named one of the top five for Street Machine of the Year.

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