John Shoemaker

John Shoemaker is a business development manager for BASF North America Automotive Refinish Division and the former owner of JSE Consulting. He began his career in the automotive repair industry in 1973. He has been a technician, vehicle maintenance manager and management system analyst while serving in the U.S. Air Force. In the civilian sector he has managed several dealership collision centers, was a dealership service director and was a consultant to management system providers as an implementation specialist. John has completed I-CAR training and holds ASE certifications in estimating and repair. Connect with Shoemaker on LinkedIn.

Photo courtesy of Spanesi

How to Prepare for OEM Certification 

March 28, 2024
Before jumping in, determine the value and benefits you can expect.
Jay Sicht

Accounting for the Glue or Weld-Key Tab Process

Feb. 29, 2024
Using the damage appraisal to define steps is the best tool to bring success to any repair.
Trash receptacle

Are you being reimbursed for all waste disposal?

Dec. 11, 2023
All disposal expenses incurred during a collision repair are directly linked to the insurance claim and are reimbursable.
Courtesy of 3M
Block-sanding a panel

What is feather, prime, and block?

Aug. 8, 2023
This refinish operation is required to restore a repaired panel to a new undamaged condition. Documentation and education are key to overcome any contention with third party payers...