John Shoemaker

John Shoemaker is a business development manager for BASF North America Automotive Refinish Division and the former owner of JSE Consulting. He began his career in the automotive repair industry in 1973. He has been a technician, vehicle maintenance manager and management system analyst while serving in the U.S. Air Force. In the civilian sector he has managed several dealership collision centers, was a dealership service director and was a consultant to management system providers as an implementation specialist. John has completed I-CAR training and holds ASE certifications in estimating and repair. Connect with Shoemaker on LinkedIn.

Trash receptacle

Are you being reimbursed for all waste disposal?

Dec. 11, 2023
All disposal expenses incurred during a collision repair are directly linked to the insurance claim and are reimbursable.
Courtesy of 3M
Block-sanding a panel

What is feather, prime, and block?

Aug. 8, 2023
This refinish operation is required to restore a repaired panel to a new undamaged condition. Documentation and education are key to overcome any contention with third party payers...
Estimator writing damage estimate

Finding the value in estimating guides

April 4, 2023
Spend some time on your estimating system’s P-pages to make your damage appraisals more informative and profitable.
There are several critical steps that must be performed before any disassembly to identify damage not visible at first glance.

5 critical steps in blueprinting: the 'who, what, where, why, and how' of the repair

Feb. 23, 2023
Removing parts and looking at a vehicle will not let you see everything that is wrong with the vehicle after a collision. There are several critical steps that must be performed...