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Snap-on, will sponsor the 2008 Red Bull Drifting World Championship, Nov. 15-16, at the Port of Long Beach in Long Beach, Calif. Snap-on will be the exclusive tool for this high-skill, high-powered motorsports event.
“Snap-on is honored to sponsor the Red Bull Drifting World Championship, and serve as the official tool of this exciting and action-packed event,” says Alicia Smales, vice president of marketing for Snap-on Tools. “Since Snap-on tools are the most innovative and technologically advanced tools in the marketplace, we think the unique skills; precision and finesse needed to compete in this world championship make it the perfect fit for Snap-on.”
Drifting is a high-skill, high-powered motor sport that calls for drivers to control a 200 hp to 600 hpcar while it slides sideways at high speed through a marked course. It is similar to rally racing, but is held on a closed course and judged on execution and style rather than finishing the course fastest.
Today’s U.S.-based Formula Drift Championship takes things one step further by being the only drifting competition that features aggressive side-by-side action as finalists burn up the course two-at-a-time, often only inches apart. The driver controls engine power, shifts gears and feathers the brake pedal, while at the same time spinning the steering wheel in a precise fashion from left to right, linking corners with pinpoint accuracy.
The driver maneuvers and controls the car to the limits of the tires’ traction. For more information, visit www.formuladrift.com or www.snapon.com.
