Exclusive photos and videos, automotive news, tire tips and prize giveaways are among the offerings on Toyo’s new Facebook and Twitter pages.

The Facebook presence also includes videos and downloadable wallpaper featuring the Toyo models, championship-winning race driver Robby Gordon; and UFC Lightweight fighter Anthony “Showtime” Pettis.

“These are exciting opportunities to strengthen our existing relationships and build new ones,” says COO Marty Furman.

“We encourage our fans and dealers to join the Toyo Tires online community through shared conversations, shared videos and photos as well as exciting promotions,” he adds.

A Twitter promotion “with great prizes” is set to launch soon.

For more information, visit Facebook, Twitter or www.toyotires.com.