The grand prize includes roundtrip airfare for two, a four- night/five-day stay in North Texas, two prime seats at Super Bowl XLV, a Bridgestone fan pack and $1,000 in spending money.

“We wanted to show appreciation to fans of our brand, and what better way to reward them than by giving them the most sought-after event ticket of the year,” says marketing director Michael Fluck.

“We think this is the perfect way to thank our fans for being loyal to the Bridgestone brand,” he notes.

Those who enter the sweepstakes by going to Bridgestone’s Facebook page also have a chance to win $100 gift certificates from NFLShop.com. Fans can enter daily to increase their chances of winning the grand prize.

Super Bowl XLIV was watched by more than 51.7 million households, surpassing the 1983 finale of “MASH” to become the most-watched program in U.S. television history, according to Nielsen ratings. The Super Bowl is annually the nation’s highest-rated television program and the most- watched single-day sporting event.

For more information, visit www.bridgestone-firestone.com.