Goodyear Gatorback Club enhances Web site, rewards loyal customers

Goodyear's Gatorback Club continues to offer product rewards and other benefits for customers who use Goodyear Engineered Products like belts and kits.

The company has upated the Gatorback Club site's homepage, which promises ease of navigation for users, who can log in to view their point totals and redeem points for gift cards from top retailers such as Target, Snap-On, Best Buy, Home Depot and Pizza Hut.

Members also may build up to 10,000 points to be entered into a NASCAR trip drawing.

Upgraded features include the Gatorback VIN Decoder for easy visual parts verification, and the company's latest issue of Tech Tips, which provides step-by-step instructions on how to use the site’s new features.

To register, visit goodyearep.com/gatorbackclub/registration.