TIA brings Mark Cook onboard as new communications director

Jan. 1, 2020
Mark Cook has been selected as the new director of communications for the Tire Industry Association (TIA).
Mark Cook has been selected as the new director of communications for the Tire Industry Association (TIA).

“Mark brings 20 years of experience in the public and private sectors; extensive experience in transportation, communications, Internet and broadcast media, public policy know-how and strong working relationships with federal elected officials,” says TIA Executive Vice President Roy Littlefield.

“Mark is looking forward to increasing TIA’s brand awareness as he joins the highly effective staff and board of directors as they take the group to the next level.”

Cook was previously manager of operations research for a Maryland transportation agency, where his responsibilities included writing and producing the body’s first annual report, managing federal grants, responding to press inquiries and establishing the agency’s performance measurement system.

Prior experience includes being a chief information officer for a large Washington, D.C.-based international trade association where he provided strategic leadership and vision.

Cook has also served as co-chair of the public affairs division of a regional chamber of commerce, educating state and local elected officials on economic development issues.

In addition, Cook produced and broadcasted a weekly radio segment on Voice of America as an expert commentator on technology and its societal impact.

For more information, visit www.tireindustry.org.

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