A newly released Web site for Group 7 by Purolator filters
offers a full range of product, technical, and consumer
information for repair shops, WDs and Jobbers. The new Web
site being introduced by
Group 7
by Purolator provides comprehensive details on engine oil,
air, and fuel filters as well as cabin air filters.
Of particular interest is the detailed information on the new
and improved technology found in new-generation Group 7 by
Purolator oil filters that are smaller yet perform better than
the filters they replace. The web site includes detailed
dimensions, drawings, and performance charts demonstrating the
improvements for each part number included in the new
program.
The new Group 7 by Purolator Web site includes a fast and
efficient Search function that provides, at a glance, listings
for all Group 7 filters for any application. Upon selection of
make, model, and year, the Search function brings up all
applicable filters on a single page for easy viewing. Included
are oil, air, fuel, PCV, and breather filters for the engine,
cabin air filter for the cockpit, and transmission filters. In
each instance, the part number is listed, with a link to
details on each filter, providing particulars such as filter
dimensions, thread pitch and size for spin-on oil filters, and
particulars on oil filter relief valves and anti-drain back
valves.
A News page on the site provides particulars on recent
announcements as well as details on advertising and publicity
that relate to Group 7 filtration products.
A special area of the Web site is devoted to helping
automotive professionals who may be asked by customers if
their oil and filter change will support their new-car
warranty. The Web site explains, in great detail, that Group 7
filters comply with all applicable requirements, and that the
vehicle’s new-car warranty will continue to be in effect as
long as the oil and filter, and other routine maintenance
items, are changed according to the vehicle manufacturer’s
specified intervals.
Also available to everyone – service professionals and do-it-
yourselfers – are the Purolator PROs (Purolator Response
Office), a team of experts who will answer any filter-related
question, free of charge, via personal e-mail within 48 hours.
Purolator PROs can be contacted through the Purolator Web site
at www.purolatorautofilters.net or via the Group 7 hotline –
1-800-526-4250.
“We understand that in the automotive repair business, time is
money,” said Chuck Kerrigan, Director of Marketing for
Purolator. “That’s why we made this new Group 7 Web site so
comprehensive and easy to use. When a customer’s car is in the
shop, the technician needs part numbers and application data
right now. Our new Web site provides that information, and our
technical support team is just a phone call away for our
repair shop customers who have an immediate need for
additional help. It’s all part of our partnership with our
customers.”
For more information about the Group 7 by Purolator line
please visit www.Group7autofilers.com.
