AkzoNobel Car Refinishes has gone mobile and brought the convenience of its Sikkens Mixit Online color retrieval system to mobile phones. Sikkens Mixit Online can now be accessed 24 hours a day, seven days a week from any mobile phone that connects to the Internet and is available free of charge to AkzoNobel Car Refinishes customers.
With the new mobile online option, it's no longer necessary to request formula information
from a laptop or desktop. Just enter simple, straightforward
search criteria (such as make, year, color code and/or color group) via the mobile phone
and the AkzoNobel color retrieval system provides the formula for a perfect color match.
AkzoNobel's software designers have developed a friendly, easy-to-use interface that
adjusts the layout to the size and shape of the user’s smartphone screen. The mobile
online technology delivers clear, crisp, highly readable web pages on smartphones like
Blackberries, the HTC HD2, the Nokia N900 and dozens of others, and is compatible with
the Windows Mobile, Windows Phone 7, and Android mobile operating systems. The same
information is also available on older web-enabled mobile phones, but it is then delivered as
text instead of web pages.
"We always aim to give our customers a little bit more," commented Ralf Schueler,
Marketing Director for AkzoNobel Car Refinishes. "What we are doing here is to exploit
state-of-the art information technologies to provide the added flexibility of mobile phone
functionality to what is already an outstanding color retrieval system. That flexibility,
I believe, will mean greater efficiency and faster throughput for our customers."
Along with the smartphone application, AkzoNobel is offering
iMatchColor for customers with an Apple iPhone (OS level 3.1.3 or
higher), iPod Touch or iPad. The app can be downloaded free of
charge from Apple's App store, and delivers even more convenience by
taking advantage of the iPhone interface and tools for an even better
user experience.
AkzoNobel has been delivering online color retrieval solutions to its
customers since 1997, drawing on the most complete and up-to-date
database of car colors available. That means that you have access to
the very latest formulas for the full range of AkzoNobel Car Refinishes
products straight from the mobile phone in your shirt pocket.
"Delivering color information to mobile phones is just the latest example
of the color solutions AkzoNobel Car Refinishes offers its customers," said Ben Zweers,
Color Marketing Director for AkzoNobel Car Refinishes. "We are asserting our leadership in
color by example. When it comes to innovative color solutions and a commitment to the
highest quality, AkzoNobel is truly living up to its brand promise to deliver Tomorrow's
Answers Today."
