Harris Trucking Promotes ASE Certification

LEESBURG, Va. - Jim Harris, the owner of Harris Trucking and HT Motorsports, has created a program designed to raise consumer awareness about ASE Certification. A number of his trailers now travel as rolling billboards encouraging th
Jan. 1, 2020
2 min read

LEESBURG, Va. – Jim Harris, the owner of Harris Trucking and HT Motorsports, has created a program designed to raise consumer awareness about ASE Certification. A number of his trailers now travel as rolling billboards encouraging the public it to look for the Blue Seal of Excellence when they need auto service or maintenance.

“Jim and HT Motorsports were our partners in the final year of our involvement in the NASCAR Camping World Truck Series,” said Tim Zilke, ASE President & CEO. “We have a great relationship and when we decided to end our involvement in racing, Jim approached us with an idea to help promote ASE that wasn’t just outside the box — it was on it!”

Harris plans to place the ASE decals on 44 of his trailers that will travel across the U.S. “ASE was a great sponsor in our racing program and this is a reflection of the mutual respect that developed between our team and theirs,” Harris said. “I believe in the value that ASE certification provides to consumers and wanted to do something to help deliver that message.”

To date, Harris Trucking has completed 28 out of the 44 trailers scheduled to carry one of four different messages. Each message also contains the ASE logo designed to highlight the ASE website address at ase.com, so anyone seeing the message has an easy-to-remember URL for more information on finding a quality repair shop or an ASE certified professional.

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