Goodyear: New line entails 'breakthrough winter tire technology'

Jan. 1, 2020
Calling it "breakthrough winter tire technology," Goodyear says its new Ultra Grip Ice WRT tire line features a combination of innovative elements engineered to help drivers react to changing weather conditions with enhanced starting, stopping and tu
Calling it "breakthrough winter tire technology," Goodyear says its new Ultra Grip Ice WRT tire line features a combination of innovative elements engineered to help drivers react to changing weather conditions with enhanced starting, stopping and turning traction.

“Goodyear developed these new tires to prepare motorists for the changing weather conditions of the winter months,” says category manager Brandy Gadd, adding that winter driving experts at the ILR Car Control School in Mount Albert, Ontario, Canada, have chosen the tire because of its superior performance.

With Winter Reactive Technology, the new lineup contains proprietary 3D TredLock Technology Blades for enhanced wet and winter traction and 2D blades for enhanced starting and stopping power on snow and ice, according to Gadd. The light truck and SUV tires are outfitted for optional metal studs.

The line is now offered in 45 sizes for cars, minivans, pickup trucks and SUVs. They are marked with the Severe Snow Conditions Symbol (Mountain Snowflake Symbol), a designation from the Rubber Manufacturers Association (RMA) and the Rubber Association of Canada, which distinguishes tires that meet certain performance criteria under winter testing conditions.

For more information, visit www.goodyear.com.

Sponsored Recommendations

Best Body Shop and the 360-Degree-Concept

Spanesi ‘360-Degree-Concept’ Enables Kansas Body Shop to Complete High-Quality Repairs

Maximizing Throughput & Profit in Your Body Shop with a Side-Load System

Years of technological advancements and the development of efficiency boosting equipment have drastically changed the way body shops operate. In this free guide from GFS, learn...

ADAS Applications: What They Are & What They Do

Learn how ADAS utilizes sensors such as radar, sonar, lidar and cameras to perceive the world around the vehicle, and either provide critical information to the driver or take...

Banking on Bigger Profits with a Heavy-Duty Truck Paint Booth

The addition of a heavy-duty paint booth for oversized trucks & vehicles can open the door to new or expanded service opportunities.