Firestone's Firehawk GT tires are an
original equipment option on the 2012 Fiat 500.
The automaker’s 500 Pop and 500 Lounge models will be
fitted with specially designed and engineered tires
in size 185/55R15 82H.
They offer an all-season balanced performance under
numerous driving conditions, according to Michael
Martini, a divisional president at parent-firm Bridgestone.
“The Fiat 500 has been a staple in Italy for decades,
but has recently become popular on a global scale,”
he notes, adding that it “makes sense” that the
vehicle’s North American debut would include an
alliance with
Firestone based on its long history in
motorsports.
“Linking up with Fiat for the introduction of this
Italian classic in the states is very exciting for
us,” says Martini. “And Firestone is excited to help
develop and deliver an all-season performance tire
that maximizes the Fiat 500’s fun-to-drive handling
on American roads.”
The tire is H-speed rated and “engineered to provide
a blend of sporty handling while also offering
practical all-season traction capability,” he
reports.
“Since 1957, the historic Fiat Cinquecento (500) has
been an affordable, comfortable and reliable
transportation solution for Italians and other
Europeans. More than 50 years later, and thanks to
its stylistic and modern technological features, the
new 2012 Fiat 500 represents the spark of another
milestone catering to a new generation of American
drivers who want their vehicle to be as engaging,
individualized, ecologically responsible and
technologically savvy as they are,” according to
Martini.
For more information, visit www.firestonetire.com.