Goodyear's tires factory fitments on winning Detroit auto show vehicles

At this week's North American International Auto Show (NAIAS) in Detroit, Goodyear is supplying original equipment tires to the vehicles named as 2011 North American “Car of the Year” and 'Truck of the Year.'

The NAIAS Car (2011 Chevrolet Volt) and Truck (2011 Ford Explorer) of the Year awards are selected annually by 50 North American automotive journalists. The honors are announced during Press Days at the event.

Goodyear was chosen as the exclusive tire supplier for the 2011 Chevrolet Volt, providing its fuel-efficient Assurance Fuel Max tire. The tire, in size P215/55R17 on the Volt, features a fuel-saving tread compound that helps reduce energy loss as the tire rolls.

The standard fitment for the Explorer SE model is the Fortera HL tire in a P245/65R17 size. “With an optimized tread pattern that features deep blades and grooves, the award-winning tire provides confident handling and all-season traction,” according to Johann Finkelmeier, vice president of original equipment.

“Supplying the tires for some of the most highly respected vehicles on the road is a job Goodyear is proud to claim,” Finkelmeier says. “These vehicles are winners, and we want the tires to play an important role in that appeal.”

For more information, visit www.goodyeartires.com.