DENSO Sales California achieves preferred vendor status with Aftermarket Auto Parts Alliance

DENSO Sales California has earned preferred vendor status from the Aftermarket Auto Parts Alliance for its First Time Fit® Oxygen Sensor line. DENSO Sales California was awarded this status at a recent Alliance shareholder meeting.
Jan. 1, 2020
2 min read

DENSO Sales California has earned preferred vendor status from the Aftermarket Auto Parts Alliance for its First Time Fit® Oxygen Sensor line. DENSO Sales California was awarded this status at a recent Alliance shareholder meeting.

"Preferred vendor status with Aftermarket Auto Parts Alliance is a significant achievement and is reserved for suppliers that meet our rigorous standards for quality and service," says Dick Morgan, president and CEO of Aftermarket Auto Parts Alliance. "DENSO is a world leader in advanced automotive technology with an outstanding reputation for quality, DENSO consistently exceeds our expectations and those of our shareholders."

DENSO oxygen sensors feature a superior design, including a double-protection cover, aluminum-oxide trap layer, stainless steel housing and porous PTFE filter for maximizing engine performance and fuel efficiency while reducing harmful emissions.

"We are pleased and honored to be selected as a preferred vendor by Aftermarket Auto Parts Alliance," says Yoshihiko Yamada, president of DENSO Sales California. "Our goal at DENSO is to be a company that is trusted by our customers, and we feel this status reflects that."

DENSO is the OE supplier for many of today's new vehicles, and also offers 14 different automotive product lines for the independent aftermarket. In addition to oxygen sensors, aftermarket products include: A/C compressors, air filters, alternators, cabin air filters, condensers, expansion valves, fuel pumps, ignition wires, oil filters, receiver drier/ accumulators, starters, spark plugs and wiper blades. 

For more information, about DENSO Corporation, visit the company's Web site.

About the Author

These are press releases approved by our Aftermarket Business World Editors
Subscribe to our Newsletters

Latest in News

Enterprise/Tasco Auto Color
Enterprise and Tasco Logo
Enterprise and Tasco Auto Color continue to support the Collision Industry Foundation program at the second highest tier, Urgent Care, for donors that contribute $5,000-$10,000...
June 19, 2025
Adobe Stock 200930201
adobestock_200930201
The insurance company said it has control of its systems and hasn’t detected any evidence of ransomware or ongoing threat actor activity since the June 7 attack.
June 19, 2025
MSCRA
MSCRA Logo
The Mountain States Collision Repair Association’s first in-person event features four industry experts and networking opportunities at Downhill Brewing in Parker, Colorado.
June 19, 2025