Five finalist positions remain in $10,000 Champion King of the Road contest

Are you driving the next Champion^® “King of the Road?” There’s only one way to find out: by entering the iconic Champion brand’s free King of the Road online contest at www.AlwaysaChampion.com. The contest, which has already awarded $2,500 in prizes and generated more than 50,000 votes, still has five weekly prizes remaining before the King of the Road finals determines the $5,000 grand prize winner. Champion spark plugs, wipers and chemical additives are “Performance Driven™” products of Federal-Mogul Corporation (NASDAQ: FDML).

The first five Champion King of the Road finalists are:
• Kenny Fensom, Fayetteville, N.C, 2003 Chevrolet Trailblazer
• Roger Walker, Jacksonville, Ark., 1966 Pontiac GTO
• James Laurita, Commack, N.Y., 1970 Ford Mad Max Cobra Jet
• Rich Barcia, Selden, N.Y., 1969 Dodge Charger
• John Carlson, South Bend, Ind., 2008 Ford Mustang

“Our top vote recipients so far have included everything from the winner’s first car to legendary Detroit muscle cars that have been painstakingly maintained over the decades. The incredible range of entries demonstrates the owners’ passion for their vehicles and for the Champion brand,” said Jessica Wynn, brand strategy manager, Federal-Mogul.

To enter the free contest, simply submit one or more digital images and interesting background information about your vehicle through the “King of the Road” link at www.AlwaysaChampion.com. Members of the Champion online community will vote to determine the winner of each of the five remaining $500 prizes. Weekly winners are then automatically entered into the $5,000 grand prize round. Anyone may vote in the contest and participate in other Champion promotions by completing a free registration on the brand’s website. This week’s round continues through Sunday, August 4, and the next finalist will be announced the following day. The final weekly winner will be announced Monday, September 2, and grand prize voting will take place September 9-15.

To learn more about the Champion “King of the Road” contest and to look up the right Champion product for any application, simply visit www.AlwaysaChampion.com.

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