A lineup of headline speakers has been assembled
by the Tire Industry Association (TIA) for its
Feb. 15-18 Off-The-Road (OTR) Tire Conference
being held at the Westin Mission Hills Golf Resort
& Spa in Rancho Mirage, Calif.
Described as the premier event for executives and
business owners in the OTR tire industry, an array
of well-known and knowledgeable industry experts
will be addressing a variety of issues, according
to the organizers.
TIA President Larry Brandt reports that
“registrations for the 57th OTR Conference are
coming in faster than in previous years,
demonstrating that it is the ‘go to’ OTR tire
event in the world. The hotel is almost sold out
and we’ve already started a waiting list for golf.
We are expecting record attendance for next year’s
conference.”
Headlining Thursday’s session is Bridgestone’s
Angie Jones, who is to present tire production
numbers for both original equipment and
replacement tires so attendees will know what to
expect in terms of supply for the upcoming
year.
Titan Chairman and CEO Maurice “Morry” Taylor will
deliver the keynote address on Friday. “As a
manufacturer of both OTR tires and wheels, Mr.
Taylor lives up to his nickname, ‘the Grizz,’ so
his unique perspective on the industry is always
informative and entertaining,” Brandt
notes.
Motivational speaker Jack Lengyel takes to the
podium on Saturday. He is best known for being the
head football coach who took on the daunting task
of rebuilding the Marshall Thundering Herd
football team after the tragic 1970 plane crash
that killed all 75 people on board.
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The movie “We Are Marshall” debuted in December of
2006 with Matthew McConaughey playing the role of
Lengyel. The coach is a past winner of the John L.
Toner Award, which is presented by the College
Football Hall of Fame and the National Football
Foundation, and he is a nationally sought-after
motivational speaker.
“Last year, there were nearly 500 attendees
representing 16 countries, making it abundantly
clear that the Tire Industry Association’s Off-
The-Road conference is the place to be for the
networking opportunities and educational sessions
led by the top experts,” says TIA Executive Vice
President Dr. Roy Littlefield.
“We are excited about the incredible level of
interest shown by the industry and are looking
forward to conducting another first class event
for our members,” he points out.
For more information, visit www.tireindustry.org.
