Techniques and secrets designed to successfully sell tires are being made available for free to members of the Tire Industry Association (TIA).
Benefits partner ContactPoint is providing training to TIA members “who wish to increase sales with their proven techniques,” according to TIA Executive Vice President Roy Littlefield.
“Members will learn how to double or even triple their sales volume,” he says. “These techniques and secrets have been developed and proven over eight years.”
Each program session will be conducted via telephone, and will focus on one aspect of sales and/or customer service. The call, lasting 15 to 20 minutes, will be originate from a conference room-style environment.
The topics and dates for upcoming sessions include:
• Overcoming Client Objections - Tues., Aug. 25
• Tone - Tues., Sept.8
• Open-ended Questions - Tues., Sept. 22.
All the calls begin at 2 p.m. Eastern Time.
When the TIA/ContactPoint affiliation was announced in April, the firm’s CEO, Jason Wells, noted that an initial assessment of the industry indicates that tire dealerships are converting much fewer customer calls into sales than they could. “Companies that learn and apply the best practices in telephone sales and service often double their conversion of callers into a sale,” says Wells.
For more information, visit www.tireindustry.org and www.contactpointsolutions.com or call 800-876-8372.
