CARSTAR celebrates 6 women for their industry accomplishments

Amy Gissendanner, field performance manager at CARSTAR. Gissendanner joined the company in 2018 after years in various roles within the collision repair industry. She started in 2006 as a customer service representative and worked her way up to estimator before managing dealership body shops from 2012 to 2017. In her current role, Gissendanner assists shops across the country, offering on-site visits and remote training.

“It’s about consistency, follow-through, and showing up prepared,” she said.

Though she faced challenges in being taken seriously by customers and staff early on, her deep understanding of the repair process allowed her to build trust and respect.

“My proudest moments are when I hear that my coaching has helped shops improve. That’s why I do this work,” she said.

Gissendanner emphasizes the importance of mentorship and her role as a mentor to others in the industry. She credits her success to her ability to see all perspectives, remain calm, and tackle challenges head-on.

“You need to show people you’re confident and knowledgeable in what you do. Confidence is key,” she said.

Nicole Burgess, general manager of CARSTAR in Maryville, Illinois. Burgess started her journey in 2006 as a co-op student. She worked her way up from customer service representative to estimator, office manager, and finally general manager in 2021 after Kurt Mueller, the previous owner, sold the shop to his son, Nathan. Burgess’ journey is a testament to perseverance and adaptability.

“I always wanted to be an accountant, but life had other plans, and now I’m living my dream," she said.

Her proudest achievement is starting at the bottom and working her way to the general manager position. She’s also deeply involved in her community, serving on the TMSM Chamber of Commerce Board. Burgess believes the key to balancing the demands of a busy shop and ensuring growth is organization and communication.

“I’m an avid note-taker, and I use tools like shared calendars and production boards to keep everything running smoothly,” she said.

Her advice to women entering the industry is to be confident and work hard.

“Don’t let anything stand in the way of your dreams,” she said. “You’ll face challenges, but perseverance is key.”

Doni Collins, former owner and now CFO of CARSTAR in Fairborn, Ohio. Collins joined the collision repair industry in 2007. With no prior experience in the field, she applied her business expertise from owning other companies since she was 21. Under her leadership, sales multiplied by four.

“I started by analyzing processes, numbers, and structure to make improvements,” she said.

Collins believes in the power of clear processes to manage growth. Her leadership style is rooted in trust and transparency.

“Say what you mean and mean what you say,” she said.

Her advice to women entering the industry is to, “never take 'no' from someone not in a position to give you a 'yes.'”

Kelly Domer, co-owner of CARSTAR Jordan Road Collision in Centennial, Colorado. A part of the CARSTAR family since 2006, Domer began her career as a CSR, working with her stepfather, Gary Boesel, before transitioning to general manager at Jordan Road Collision two years later.

In 2022, Domer became part-owner, with plans to reach 100% ownership.

“I’ve always known I wanted to be a part of this industry, and with the guidance of Gary, I’ve earned the respect of my team,” she said. “It’s been about showing my knowledge and passion for the business.”

Overcoming challenges as a young woman running a shop, she built her reputation on demonstrating her industry knowledge and leadership.

“My proudest moment is knowing that I’m helping my team support their families through our work,” she said.

Domer’s key to success lies in having the right people in the right seats.

“It’s all about building the right team and making sure everyone is aligned in our mission to fix cars and improve lives,” she said.

Domer’s advice to women entering the industry is don’t be afraid to leap. 

“If you’re passionate, nothing should hold you back from reaching your goals,” she said. 

Lisa Smith, franchisee and owner of Gapsch CARSTAR Collision Center in St. Louis, Missouri, joined the business in 2000. Her journey in collision repair began as an appraiser assistant, and she quickly climbed the ranks to become the general manager and eventually the owner in 2013. Her family has deep roots in the business, with her step-grandfather and brother originally opening the shop in 1959. 

Despite being one of the few women in the industry at the time, Smith thrived. 

“When I started writing estimates, I dealt with customers who asked for the male employees, but I showed them that I knew exactly what I was talking about,” she said. 

Her proudest achievement is buying the business from her parents, something she never thought she would do. Lisa’s leadership style is centered around decisiveness, confidence, and a nurturing approach. Her advice to women breaking into the industry is to start anywhere you can, work hard, and show what you’re capable of. 

Marilyn Wirt, an estimator with 36 years of experience at CARSTAR Patriot Auto Body in Hot Springs, Arkansas. Wirt has a long and inspiring career in collision repair. She began her journey working in Little Rock and eventually joined CARSTAR through a connection with an insurance adjuster. She’s passionate about her work, constantly learning new things, and enjoying the challenges the industry presents. 

“I can’t think of anything else I’d rather do,” she said. 

Wirt faced challenges as a woman in a male-dominated field, but she’s always risen above them. She’s become a strong advocate for herself, proving to male customers and colleagues alike that she’s knowledgeable and capable. Her proudest moment has been working for a company that believes in her and supports her growth with help From CARSTAR Patriot Auto Body Chase Marchese.  

Her advice for women looking to break into collision repair that anyone can do it and learn it.

“The industry is constantly growing, and there will always be a need for estimators, painters, and techs,” she said.

CARSTAR celebrates the achievements of all the women who continue to make a difference in the collision repair industry. Their work, leadership, and dedication are truly inspiring.

For more information about CARSTAR, visit its website.