Hankook names new senior VP of marketing
Hankook Tire America Corp. has named Shawn Denlein as its new Senior Vice President of Marketing and Sales for the United States region. Denlein will be responsible for elevating brand positioning, driving sales and increasing Hankook’s market share in the United States.
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Denlein has approximately seventeen years of experience in the tire industry. He most recently served as director of sales for Yokohama’s consumer division. Denlein comes to Hankook Tire with a proven track record of increasing sales and a wealth of knowledge in understanding retail and wholesale business.
“Shawn’s experience and understanding of the U.S. market makes him a valuable addition to the Hankook team,” said Soo Il Lee, President, Hankook Tire America Corp. “As Hankook continues to grow in the United States, Shawn will take a leading role in our marketing and sales efforts.”
Denlein assumedhis position with Hankook Tire America at its headquarters in Wayne, N.J., on Oct. 1.
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