Ford Collision Truckload program adds 38 new parts; sales continue to grow

Thirty-eight new parts were added to Ford Customer Service Division’s (FCSD) Collision Parts Truckload Program, with the list price reduction averaging 16 percent. The program continues to play a key role in helping collision repairers deliver high-quality, cost-effective repairs to their customers. By offering Ford and Lincoln wholesaling dealers—the exclusive distributors of genuine Ford collision replacement parts—competitive prices on bulk purchases of high-volume collision parts, the Truckload Program allows them to compete more effectively against non-OEM copy parts and other parts specified by insurance customers. This allows for a win-win-win situation for insurance companies, body shops and consumers. “The truckload program started 2013 with great sales momentum, after completing a record 2012,” says George Gilbert, Truckload Program manager for FCSD. “We’re competitive with the aftermarket imitation parts, which means more vehicles can be repaired with the parts that were exclusively engineered for their specific vehicle’s make and model—just as the original part was.” The 38 part additions include eight tail lamps, six mirrors, two headlamps, four valances, four wheels, four Grilles/GORs/GOPs, three isolators, three fascias, two parking lamps, one radiator, and one bumper bracket. The Truckload Program currently covers over a dozen replacement part types, including bumper fascias, steel bumpers, bumper bars, exterior lighting, mirrors, car and truck radiators, wheels, header panels, grilles/GORs/GOPs, isolators/impact pads/shafts and valances. For more information on FCSD’s Truckload Program, or for a list of the parts currently available, contact your local Ford or Lincoln collision parts wholesaling dealer or the Ford Collision Parts Hotline at [email protected].

Subscribe to ABRN and receive articles like this every month….absolutely free. Click here.