American Lacquer went into business in 1952. This ad is from 1964. An internet search in 2012 showed no trace of the company.
If you've read collision repair industry veteran and historian Gary Ledoux's book, YesterWreck: The History of the Collision Repair Industry in America or its excerpts in the monthly column, you know the collision repair industry has its roots sometimes at a surprisingly early timeline. Take a few minutes to test your collision repair knowledge!
Jay Sicht is editor-in-chief of FenderBender and ABRN. He has worked in the automotive aftermarket for more than 29 years, including in a number of sales and technical support roles in paint/parts distribution and service/repair. He has a bachelor's degree in journalism from the University of Central Missouri with a minor in aviation, and as a writer and editor, he has covered all segments of the automotive aftermarket for more than 20 of those years, including formerly serving as editor-in-chief of Motor Age and Aftermarket Business World. Connect with him on LinkedIn.
