Use the '10X Rule' to achieve your goals

Sept. 30, 2022
Simplified, the 10X Rule has two parts: 1) Set targets for yourself that are 10X greater than what you believe you can achieve, and 2) Take actions that are 10X greater than what you believe are necessary to achieve your goals.

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What you'll learn:
  • Why it's important to set goals high
  • How to implement goal-setting in your workplace

Anytime I am working on writing a new article, my goal is to give the reader a small nugget of information to help the reader better their environment. Recently I read “The 10X Rule, The Only Difference Between Success and Failure,” by Grant Cardone. Although the book is a little over ten years old, I just recently discovered it. His blunt way of writing and presenting things really appeals to me. The core idea in this book is straightforward, but most of us take it for granted. Most people don’t set goals high enough in life. The 10X Rule has two parts: 1) you should set targets for yourself that are 10X greater than what you believe you can achieve, and 2) you should take actions that are 10X greater than what you believe are necessary to achieve your goals. To do this, you must first assess the level of effort necessary to realize a goal; then, you can adjust your thinking so that you dare to dream at levels unimaginable.  

Goal-setting is very important, not only in business but in your personal life. The way goals were presented in the book hit home to me because that has been an area in which I have been lacking. I tend to go through the motion of setting a goal, only to not look at it again until months down the road when I come across what I have written. It’s so hard to achieve things when you have that approach to goals. After reading this book, I have changed my mind on how I tackle goals, and 10X is now a part of my goal-setting process. For the first time in my personal and professional life, I am approaching goals in a way that is far beyond what I have ever imagined. I get up earlier, so I can accomplish more. So, I can accomplish more, I write goals daily -- and review them daily -- rather than forgetting them. I am taking more classes, such as advanced Excel techniques, so I am better educated and efficient in the areas I need to be. I motivate my team to do likewise. Having a work-hard mindset helps me accomplish more. It seems simple because it is.  

Just think about what would happen if we started employing a 10x rule in the auto collision industry? What if, since we are setting goals for our business anyway, we set the goal higher than we usually do? The collision shop environment could benefit from this way of thinking. 10X thinking means that you are going to do it so well, document the process or procedure so well, and take every training class on the latest new process that nothing can stop you from being the best in your market. Stop competing and dominate your market instead. As a manager, being 10X means knowing your employees and going out of your way to learning about them personally, so they feel seen. Be proactive in finding a way to create a sense of unity so when you expect them to work hard as a team, they take pride in doing so. It means spending the money to further their skills. Allow them to grow exponentially. The 10X manager also realizes they belong to the team, not the team to them. A 10X manager will ensure the workplace is free of drama and distractions.  

Whether you decide to read this book or not, I think we can all take away something from this 10X way of thinking. By setting goals high to be the best, you will have much more room to grow while you achieve that goal than if you set a smaller goal. Work hard, do what it takes to be the best, tackle roadblocks head-on, scale taller mountains head-on to the top, and your big goals will happen. Go big or go home! (If you are going to win, right?)   

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