The Midwest Auto Care Alliance (MWACA) 2027 VISION Hi-Tech Training & Expo will take place from March 4-7, 2027, with the theme “No Excuses. Just Train.” It will take place at the Overland Park Convention Center and Sheraton Hotel in Overland Park, Kansas, according to a news release. 

The 2027 theme speaks directly to one of the realities facing today’s automotive service professionals: there will always be a reason to put training off. Shops are busy. Teams are short-staffed. Time is limited. Technology continues to change. Waiting until things slow down or the timing feels perfect can mean waiting indefinitely. 

“No Excuses. Just Train.” challenges automotive professionals to make continued education a priority despite those realities. The message does not dismiss the legitimate challenges shops and individuals face. Instead, it recognizes that the industry will continue moving forward. Vehicles will change, technology will advance, and customer expectations will evolve. Staying prepared requires an intentional commitment to learning. 

“Every professional in this industry understands how easy it can be to say, ‘I’ll do it next year,’ because there are very real demands competing for our time and resources,” said Sheri Hamilton, MWACA executive director and VISION conference manager. “No Excuses. Just Train. is about deciding that your growth is important enough to make the investment anyway. VISION gives professionals an opportunity to step away from the everyday, sharpen their skills, learn from some of the best in the industry, and return home better prepared for what comes next.” 

VISION 2027 will feature a lineup of technical, management, and educator training, alongside the VISION Expo, Awards Breakfast, Comedy Night, and networking opportunities that bring automotive professionals together from across the country and beyond. The VISION 2027 training schedule is late October, with additional detailed announcements about courses, trainers, speakers, events, and registration to follow.  

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