How Commercial Vehicle Refinish Can Create a New Revenue Stream for Collision Shops
Collision shops looking for new revenue streams may want to consider commercial vehicle refinish as a path forward. In this QuickChat, FenderBender editor in chief Jay Sicht sat down with Dan Szepanek, global marketing director at Valspar Automotive Finishes, to discuss why fleet vehicle repainting is becoming an increasingly attractive form of collision repair revenue diversification.
Szepanek outlines five signs that a shop may be ready to add commercial refinish coatings to its service mix: steady demand not tied to insurance cycles, an underserved market with limited competition, urgency-driven premium pricing, reduced repair complexity due to fewer ADAS systems and efficiency gains from repetitive, consistent fleet work. Together, these signals point to a growing opportunity in fleet body shop services, from repainting leased vehicles before resale to handling full fleet rebrands.
The conversation also touches on truck and van collision repair demand, citing DOT estimates of more than half a million such accidents annually, and explains how shops can get started by partnering with a full-service paint supplier offering fleet spec programs, training and dedicated technical support.
Watch the full QuickChat for the complete conversation on how commercial vehicle refinish could be a smart move for your shop's growth. For more information, visit www.valsparauto.com.
About the Author
Jay SichtJay Sicht
Editor-in-Chief, FenderBender and ABRN
Jay Sicht is editor-in-chief of FenderBender and ABRN. He has worked in the automotive aftermarket for more than 30 years, including in a number of sales and technical support roles in paint/parts distribution and service/repair. He has a bachelor's degree in journalism from the University of Central Missouri with a minor in aviation, and as a writer and editor, he has covered all segments of the automotive aftermarket for more than 22 of those years, including formerly serving as editor-in-chief of Motor Age and Aftermarket Business World. Connect with him on LinkedIn.
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