GM Reveals New Genuine Parts Packaging

Dec. 11, 2020
General Motors announces new packaging for GM Genuine Parts and ACDelco.

Dec. 11, 2020—General Motors Customer Care and Aftersales released all-new parts packaging in an effort to rebrand and strengthen GM Genuine Parts and ACDelco. 

According to a press release, the rebranding includes enhanced security measures to guarantee authenticity, internationally relevant color coding and graphics, multi-language translations, and more. 

The new packaging will begin arriving in North America this winter and into 2021.