ASA Northwest joins forces with Midwest Auto Care Alliance

New Northwest Auto Care Alliance is response to affiliation agreement being revoked by the Automotive Service Association
Sept. 28, 2021
4 min read

The Automotive Service Association of the Northwest will be changing over to become the Northwest Auto Care Alliance. In response to all affiliates having their affiliation agreements revoked by the Automotive Service Association, ASA Northwest, which is the largest ASA affiliate, has joined forces with Midwest Auto Care Alliance to continue to serve its members in the Washington, Oregon, and Idaho territories. ASA Northwest members deserve to have an association located in this region whose activities are directed and managed by their local board and staff. NWACA will continue to serve the independent mechanical/transmission and collision industry, as it has for over 50 years. 

 “It is with much excitement that I announce a new path for our association. I look forward to the opportunity to serve our members and create value at a much higher level than previously imagined. Our announcement today is that we will be transitioning from ASA Northwest to NWACA (Northwest Auto Care Alliance),"  said Bryan Kelley, chairman of the board of ASA Northwest. "Great things are on the horizon for our members."

The ASA-Midwest affiliate, ASA’s second-largest affiliate at the time, left the Automotive Service Association in September 2018 to form an independent organization, the Midwest Auto Care Alliance. Since departing, MWACA has grown in membership numbers and services provided to its members and the industry. The newly formed NWACA organization plans to follow suit with the same proven success path.

“As we all know, the last 18 months have been a challenge, to say the least for ALL of us," said Jeff Lovell, president/executive director of ASA Northwest. "ASA Northwest has been on the cutting-edge journey, exploring new avenues to offer our members proven paths for success in our member-focused association. We are excited about this new journey we are on with NWACA.” 

“MWACA has always worked closely with ASA Northwest, before and after their departure from ASA. We look forward to collaborating and partnering with NWACA on programs and benefits for our members. As a member-focused and member-driven organization, MWACA has achieved much growth and success over the three years. NWACA will be able to take the same path with great satisfaction from their members, vendors, and partners,” said Sheri Hamilton, MWACA executive director.

ASA Northwest will begin the transition to Northwest Auto Care Alliance and will be providing members an update as to the progress. The changeover will be complete no later than January 1, 2022.

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