Crash Champions Acquires MSO, Wisconsin Shop

Oct. 5, 2021

Separate transactions resulted in an increased presence in Wisconsin and Idaho. 

Oct. 5, 2021—Crash Champions has acquired Pulera Collision Center and Idaho’s First Choice Collision Repair, according to a press release.

The acquisition of Pulera Collision, a single store in Kenosha, Wis., strengthens Crash’s presence in the Midwest, while the acquisition of First Choice, an Idaho-based MSO, marks the company’s second transaction in Idaho. 

Crash now has more than 130 locations in 15 states. 

“These two transactions will be terrific additions to Crash’s growing footprints in Wisconsin and Idaho,” Matt Ebert, founder and CEO of Crash Champions, said in a statement. “Pulera Collision is a standout in the Chicago-Milwaukee corridor, having been selected multiple times as a Best of Kenosha County winner, and First Choice has grown to three locations thanks to its talented professionals and an unwavering dedication to its customers. Like Crash, both organizations share our commitment to delivering high-quality repairs and first-class service, and I am confident that we can deliver even greater value to these customers and communities as part of the Crash Champions family.”

Sponsored Recommendations

Best Body Shop and the 360-Degree-Concept

Spanesi ‘360-Degree-Concept’ Enables Kansas Body Shop to Complete High-Quality Repairs

How Fender Bender Operator of the Year, Morrow Collision Center, Achieves Their Spot-On Measurements

Learn how Fender Bender Operator of the Year, Morrison Collision Center, equipped their new collision facility with “sleek and modern” equipment and tools from Spanesi Americas...

Maximizing Throughput & Profit in Your Body Shop with a Side-Load System

Years of technological advancements and the development of efficiency boosting equipment have drastically changed the way body shops operate. In this free guide from GFS, learn...

ADAS Applications: What They Are & What They Do

Learn how ADAS utilizes sensors such as radar, sonar, lidar and cameras to perceive the world around the vehicle, and either provide critical information to the driver or take...