Federal-Mogul's comprehensive "Smart Choice(tm)" promotional
campaign now includes a special offer that can save consumers
up to $20 on a set of Champion® automotive replacement spark
plugs.
From March 1 through April 30, 2011, consumers who purchase
premium Champion Iridium spark plugs can activate a $2.50-
per-plug mail-in rebate. Customers who purchase Champion
Double Platinum(tm) Power spark plugs can qualify for a $2
rebate per plug, and Federal-Mogul is offering a $1-per-plug
rebate on Champion Platinum Power(tm) spark plugs. (Limit
eight plugs with online redemption certificate.) See www.FMSmartChoice.com for complete
program details.
Federal-Mogul's Smart Choice campaign reinforces the message
that longer lasting, better performing premium replacement
parts are today's best option for repair professionals and
consumers when it comes to keeping their vehicles on the
road.
"The Smart Choice program enables us to support consumers who
want to tune-up or repair their vehicles and get exceptional
performance and reliability by choosing the best replacement
products for their vehicles," said Michael Proud, director of
marketing, North America, Federal-Mogul. "Champion is one of
the industry's most popular brands. We're pleased to be able
to offer leading-edge Champion spark plug technologies with
this special Smart Choice offer."
Champion Double Platinum Power spark plugs offer exceptional
performance in a full range of vehicle applications. Each
plug features platinum on both the center and ground
electrodes, which provides longer life and minimal wear.
Champion Platinum Power spark plugs offer better ignitability
and smoother idle and are an excellent performance and
reliability upgrade for engines originally equipped with
standard nickel/copper spark plugs.
For additional information concerning this Smart Choice
offer, please contact your Federal-Mogul supplier, visit
www.FMSmartChoice.com.
