The one to three minute videos are designed to educate vehicle owners about maintenance, safety and common sense tips to keep their cars and trucks better maintained. The videos were developed after a recent CarMD survey found that only half of vehicle owners follow a regularly scheduled maintenance program, and 74 percent of drivers ages 18-44 admit to having put off automotive maintenance and repairs.
The videos are free and available for consumers to view from the CarMD website and CarMD YouTube page.The initial CarMD Driving Tips series features more than two dozen videos filmed in partnership with automotive industry experts from such reputable companies as Intellichoice, Jim Russell Racing Drivers Schools and Toyo Tires, along with CarMD's own Automotive Service Excellence-certified technicians. The video topics range from How Do You Change A Tail Light? to How To Check Tire Tread Depth and What Are Some Tips For Young/New Drivers?
"Today's vehicles are lasting longer than ever before, with the average age of a passenger vehicle now at 10.2 years old, yet all too often the youngest motorists are driving older, hand-me-down cars that may not be well-maintained," says Richard Amador, CarMD's director of marketing. "In fact, a recent CarMD survey found that only 38 percent of vehicle owners aged 18-34 follow a regularly scheduled maintenance program. CarMD is committed to educating drivers – especially the younger generation – about vehicle care and safety, which is why we've chosen the internet and YouTube as vehicles to promote our video series."
Amador adds that CarMD is committed to providing drivers of all ages with affordable tools and information to make educated decisions about their vehicle's health and maintenance. "We are pleased to partner with industry leaders who share our commitment to help keep drivers safe and well-informed. This education program is a cornerstone of our communications campaigns moving forward, and we welcome more automotive industry partners for future video topics."
For more information, including additional tips and videos, visit www.CarMD.com.
