In response to the economic downturn, ACDelco is offering Independent service centers promotional and online tools to help drive consumers to their shops for vehicle repairs.
Between May 1 and May 31, 2009, participating Independent service centers are offering customers a 10-percent mail-in rebate on all ACDelco installed parts when they bring their vehicles in for service.
Many customers will receive a communication from their local service center, or on-line from ACDelco, inviting them to take advantage of this offer to help them save money during these tough economic times. Customers may then redeem their discounts, either by mailing a completed rebate form in to ACDelco, or electronically by going to www.acdelco.com and accessing ACDelco’s rebate central Web site from the homepage. Using the on-line process will not only help expedite their rebate but also provide them 24/7 access to track their rebate.
Customers will also have the opportunity to offer the same discount to family and friends through the ACDelco “Tell a Friend” feature, which will be explained in the invitation. This unique program utilizes a “viral video” campaign which is a way to not only engage current customers, but also bring in new customers who may not have considered ACDelco products before. Refer to www.acdelco.com/spreadtheword for more information and to pass on this great offer.
ACDelco has also created a new TV and radio campaign available to its Total Service Support (TSS) independent service centers. These customizable spots focus on driving consumers to these service centers and allow for a customized tag at the end.
Visit www.youtube.com/watch?v=sRXflfhHVhc to view the TV spot.
