Pirelli picked to provide tires for zero-carbon VW Jetta TDI Cup racing series

Jan. 1, 2020
Pirelli has been named the official tire supplier for the 2009-2011 Volkswagen Jetta TDI Cup, the world?s first zero-carbon racing series.

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Pirelli has been named the official tire supplier for the 2009-2011 Volkswagen Jetta TDI Cup, the world’s first zero-carbon racing series.

The Cup series was founded earlier this year and is comprised of 30 factory-prepared and managed 2009 clean-diesel Jetta TDIs piloted by relatively unknown drivers aged 16 to 26 who display racing potential. VW’s goal is to find drivers with the most talent and help them break into the world of professional motorsports.

The concept of the Jetta TDI Cup is as revolutionary as the cars raced, and each is powered by a 2.0- liter four-cylinder TDI clean diesel engine. The clean diesel that the race car is based upon was honored with the 2009 Green Car of the Year award by Green Car Journal.

In addition, Volkswagen has partnered with Carbonfund.org to certify the entire race series as carbon free, highlighting VW’s dedication to keeping the environment clean and carbon free -- a dedication shared by Pirelli.

Pirelli says its participation is an important component in the continuation of the company’s mission of creating more “eco-compatible” products, supporting more “green” projects and taking an active role in responsible eco-education through this series and through collaboration between Pirelli’s Silvio Tronchetti Provera Foundation and the universities and companies it partners with.

“This series is a very important part of our Motorsport growth in North America as it provides a platform to introduce young developing talent to our brand while reducing the impact motorsport has on the environment,” notes Rafael Navarro, Pirelli Tire North America’s director of motorsport and media communications. “Having the ability to support young talent in their progression in racing is one of the hallmarks of over a century of Pirelli Motorsport Heritage.”

“The 2009 Volkswagen Jetta TDI Cup schedule would be a true test of skill for any driver, let alone 30 young newcomers,” says Clark Campbell, VW’s motorsports manager. “With the Jetta TDI Cup, we are preparing drivers for a career in motorsports, and the 2009 schedule will be an impressive resume builder for them. I’m looking forward to seeing our clean diesel Jetta TDIs on the track with Pirelli tires and in front of racing fans across North America.”

For more information, visit www.us.pirelli.com and www.vw.com.

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