May 31, 2012—The Society of Collision Repair Specialists (SCRS) has launched a contest for shops to come up with marketing messages that help customers know what they should look for in a repair facility.
The marketing messages will appear in personalized SCRS calendars. The calendars will feature consumer message points and tips so that shop customers can understand what their rights are, what questions to ask if they get in an accident, and what to look for in a shop.
The contest asks shops to provide consumer-driven messages in 50 words or less. To enter the contest, click here. All entries must be received no later than 11:59 on June 22. The top 13 winners will be featured in the calendar. Contestants will also be entered into a drawing for a prize of two passes to Repairer Driven Education Full Series and the 2012 SEMA show from Oct. 30 to Nov. 2 in Las Vegas.
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