In celebration of its 50th Anniversary, Big O Tires kicked-off its Show Us Your Bald Spot Facebook contest this month. Big O will give away one set of four Big O branded tires (up to $750 value) each week for eight weeks, ending Dec. 21, 2012.
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Consumers are encouraged to post the best shot of their bald tire or tires on the Big O Tires national Facebook page: www.facebook.com/BigOTires with a short description of the photograph. Photos will be judged on ‘baldness’ and description creativity; edited images will be automatically disqualified.
“The Show Us Your Bald Spot campaign is a fun, engaging way to increase awareness and to educate consumers on the importance of maintaining adequate, safe tire tread depth,” said Kevin Kormondy, Executive Vice President & COO of Big O Tires. “It also highlights our franchisees’ commitment to their communities through education and service. Our 50 year heritage is built upon and thrives on this type of commitment.”
For more information and contest rules, visit www.facebook.com/BigOTires.
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