Get your customers on the phone

Jan. 1, 2020
The customer has left your bay and you've moved on to the next vehicle. But before you put the first client completely out of your mind, consider following up with them a few days after the service.

THE CUSTOMER has left your bay and you've moved on to the next vehicle. But before you put the first client completely out of your mind, consider following up with them a few days after the service.

Members of The Automotive Management Network say following up with customers about their service and making sure everything is working right is a great way to build relationships. It's a good way to measure their satisfaction.

The phone call should be brief, and can be as simple as thanking them for their business and asking how the repair feels to them. To make the call even more personal, members suggest a quick question related to something you might have talked with the customer about, such as a weekend family trip or child's baseball game.

Another option while on the phone is to collect the customer's e-mail address so you can remind him or her of specials.

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