Management seminars key part of ASA Annual Convention

Jan. 1, 2020
All shop owners have stress and experience frustration in their business lives at some point. The Automotive Service Association (ASA) is offering some solutions to these problems at its annual convention this spring. The ASA will offer two managemen
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All shop owners have stress and experience frustration in their business lives at some point. The Automotive Service Association (ASA) is offering some solutions to these problems at its annual convention this spring.

The ASA will offer two management seminars on keys to stress reduction and getting beyond the frustration that shop owners often endure. ASA’s Annual Convention will be May 1-3 in Santa Clara, Calif.
           
“It is always exciting for me to see the enthusiasm and energy in the atmosphere after seminars at our conventions,” says Bill Haas, ASA’s vice president of education and training. “This year’s seminars are packed with valuable information and presented by two outstanding instructors who definitely understand the automotive service and repair industry. Everyone should plan to attend and be part of the excitement.”
           
Automotive Management Institute (AMI) instructor Cecil Bullard will present “Management by Results” on May 2 from 2 -5:15 p.m. Attendees will learn how important creating standards and setting goals are for everyone in the business to achieve the success you expect. Bullard owns and manages several successful automotive repair shops. Drawing from his more than 25 years of industry experience, he will teach attendees how to get past the fear of failure that can come with running a shop.
           
On May 3, Charlie Fewell, AMI instructor and annual convention keynote speaker, will discuss how to reduce stress during his class, “Connecting and Communicating – the Keys to Stress Reduction.” Attendees will learn the keys to stress reduction through Fewell’s energetic approach to formal instruction. He will discuss different behavioral styles, four basic communication skills, how to become an active listener, understanding customer potential and finding the value in complaints. Fewell will also reveal how effective leaders use these skills to build strong work teams.
           
Both courses are AMI approved, and attendees will earn six AMI credits for each class toward the Accredited Automotive Manager (AAM) designation.
           
“AMI is proud to work closely with ASA to provide the quality educational programs convention attendees have come to expect,” says Toni Slaton, AAM, AMI executive director. “Cecil Bullard and Charlie Fewell are both experienced instructors with a passion to share their knowledge with fellow automotive service professionals and I know attendees will take away invaluable information from each session.”
           
The annual convention agenda will also include the ASA board of directors meeting; a State of the Association address by Ron Pyle, ASA president and chief staff executive; an affiliate assembly meeting; a mechanical and collision division parts forum; a keynote presentation by Fewell; and ASA’s annual Celebration of Excellence awards ceremony, which will again host the AMI graduation ceremony. An optional tour of Winchester Mansion is also available.
           
Online registration is open at www.ASAshop.org/Annual08. Members who register before the early-bird deadline of March 27 will enjoy significant savings. The Web site also outlines the full convention agenda, lists convention sponsors, and has additional details about networking functions and the optional tour.
           
For more information, visit www.ASAshop.org or ASA’s legislative Web site at www.TakingTheHill.com.

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