Number of SUVs and pickups on the road still holding strong, Experian reports

Jan. 1, 2020
Don?t start lowering your stock of larger tires just yet: Despite a year of surging gas prices and an increased public focus on smaller and hybrid vehicles, the amount of pickup trucks and sport utility vehicles on American roads has remained relativ

Don’t start lowering your stock of larger tires just yet: Despite a year of surging gas prices and an increased public focus on smaller and hybrid vehicles, the amount of pickup trucks and sport utility vehicles on American roads has remained relatively constant.

Pickup trucks accounted for 20.5 percent of all vehicles in operation, while SUVs claim an 11.4 percent tally, according to an analysis by Experian Automotive.

“As fuel prices rose throughout the summer, conventional wisdom predicted sharp declines in the SUV and pickup truck markets,” says Scott Waldron, Experian’s president. “Yes, sales of new vehicles in these categories have dropped, but when you look at the total vehicle population of new and used vehicles, pickup trucks and sport utility vehicles have remained consistently strong as a leading category of vehicles on the road.”

For companies influenced by the number and types of vehicles on the road, such as those providing aftermarket tires, parts and service, it is important to have a thorough understanding of what vehicles are in operation, notes Waldron. For example, by knowing that SUV and pickup numbers are continuing to stay strong, you can plan accordingly in terms of the products destined for these vehicles.

Waldron says there are several regional differences in vehicle class – along with other areas of a vehicle’s makeup – that are particularly important.

When looking at the top 10 states in terms of vehicle population as of June 30, Experian reports several trends among the various states:

  • Texas has the highest proportion of 8-, 10- and 12-cylinder vehicles (29.37 percent), while New York has the lowest proportion of these vehicles (15.93 percent)
  • More than one in four vehicles (26.91 percent) in Texas are pickup trucks
  • Texas has the highest proportion of rear-wheel drive vehicles (36.86 percent), while Pennsylvania has the lowest (9.51 percent)
  • Pennsylvania has the highest proportion of four-wheel drive vehicles (33.54 percent), while Florida has the lowest (10.30 percent)
  • California has the lowest proportion of Flex Fuel vehicles (1.26 percent), while Michigan has the highest proportion (3.84 percent)

“There are significant differences across the United States in vehicle type, engine type, drive wheels and body styles, with noticeable variations from one state to the next,” says Mark French, the company’s newly appointed national aftermarket sales manage. “Understanding the regional differences in the vehicles that are currently on the road is a critical component of success in the aftermarket by helping those businesses make smarter decisions on how and where they provide their services and parts.”

Experian’s AutoCount Vehicles in Operation database consists of nearly 250 million light vehicles. Information is updated within six weeks of the end of each quarter, ensuring the most timely and comprehensive information available to help better manage inventory levels, efficiently plan for new vehicle introductions, adjust for technology changes and better assess locations for retail stores and service bays, according to French.

For more information, visit www.experianautomotive.com.

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