Feb. 28, 2013—Organizations interested in exhibiting at the 2013 SEMA Show are able to participate in the upcoming SEMA Show Exhibitor Summit scheduled for April 15-17 in Las Vegas.
The conference is designed to help exhibitors improve performance prior to the SEMA Show, with workshops and individual meetings conducted by SEMA staff and show organizers.
“The summit is the best place for our team to connect with exhibitors and explain the many programs and services available to them,” said Peter MacGillivray, vice president of events and communications for SEMA. “During the summit, there are no distractions or interruptions. We’re able to spend quality time and give exhibitors a really clear understanding of the different resources that are available to them."
Topics addressed during the summit include cost-effective ways to set up a booth, resources available to target buyers, and other value-added programs. Participants can also attend one-on-one sessions where show experts evaluate and analyze the exhibitor’s needs.
“It’s important to us that exhibitors know who to contact, and that their contact is someone who knows and understands our show,” MacGillivray said. “Since the Exhibitor Summit takes place seven months before the actual event, we’re able to build on the relationships as they execute their plans for the show. We want to build on the momentum from the summit and work with them along the way.”
The 2013 SEMA Show will take place Nov. 5-8 at the Las Vegas Convention Center in Las Vegas. For more information, visit semashow.com.
