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70 Service King Locations Earn Honda ProFirst Certifications

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July 7, 2017—Service King announced 70 of its active locations have officially received ProFirst Certification from Honda.

With the move, Service King continues to bolster its roster of Honda ProFirst Certified repair centers with plans to expand its certification lineup. The Honda ProFirst Certified program validates collision repair centers by their skill and expertise to provide motorists with a complete, proper and safe repair.

“We continue to tailor our service to provide customers a best-in-class repair experience,” said Jeff McFadden, Service King president. “A core component of that is aligning our repair centers with manufacturers and their certification programs. Bolstering our lineup of Honda ProFirst repair centers continues to be a priority, and we’re proud to grow that footprint across the U.S.” 

To certify as a ProFirst repair center, locations must meet specific knowledge and skill requirements while also holding I-CAR Gold Class status, Verifacts VQ, or Verifacts Medallion status. Additionally, locations must complete several Honda and Acura specific training classes about Honda vehicles and systems.

Honda ProFirst Certified repair centers receive direct access to all factory service and repair information for Honda and Acura vehicles. As part of the certification, ProFirst repair centers must also maintain updated tools and equipment required by American Honda while achieving strict customer satisfaction ratings.


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