May 27, 2010—The Society of Collision Repair Specialists (SCRS) announced the introduction of social media management services as a new benefit for its members.

"Social media sites aren't just for fun anymore, especially when they are integrated right into the website of a business," said SCRS Chairman Barry Dorn. "They help a shop extend its marketing reach, get its message out quickly, and provide a way to build personal relationships with prospects and customers never before possible."

SCRS partnered with marketing firm Admin Concepts Inc. to help shops tap into the social media world and profit from gaining a presence on social sites.

For a preferred rate, Admin Concepts will integrate the shops website with Facebook and Twitter, act as a consulting service to maximize social media impact and more.

"Many repairers want to market themselves through social media websites, but they just don't have the time or expertise to do so," said Jordan Hendler, president of Admin Concepts. "That's okay. We do all the work for them so they can get started using these low-cost, individualized sales and marketing outlets right away. We walk them through the process so they are comfortable from the minute they sign up."