50 Years of Car-O-Liner®

Sept. 18, 2023
A legacy of Swedish innovation and quality
Car O Tronic 3 6508ae06de05a

Whether you’re looking to refresh your auto repair shop before selling it or you’re overdue for an upgrade, Car-O-Liner® has all your straightening, welding, and measuring solutions. After 50 years in business, the continuous commitment of Car-O-Liner® to building strong customer support, partnerships, and innovative solutions has assisted them in becoming a global leader in collision repair manufacturing equipment and solutions.

Doug Bortz, collision sales manager for Car-O-Liner®, explains below why Car-O-Liner® is a top choice for auto repair shops looking for comprehensive collision repair solutions.

Gaining Access to More

Car-O-Liner®️ understands that the true worth of its products is recognized only when shops know how to correctly utilize them, which is why Car-O-Liner®️ supports the distributors with after-sale support.

Installation of Equipment: When equipment is purchased, Car-O-Liner® delivers and installs collision equipment at the customer’s auto repair shop.

Training: Car-O-Liner® offers operational and product training to auto repair shop customers to ensure equipment is used safely and effectively. All training is hands-on, so technicians receive effective real-world experience. Off-site training is offered at one of the company’s training facilities, or Car-O-Liner® is available for in-shop training.

Car-O-Liner® is constantly upgrading and advancing in technology and training.

OEM Partnerships

Collision repair shop customers can be confident working with Car-O-Liner® because of its partnerships with several original equipment manufacturers (OEM) worldwide. These partnerships ensure that the products customers buy from Car-O-Liner® meet or exceed OEM criteria due to the extensive testing performed on cars with its partners.

“Recognition of our company is strongly built from our renowned reputation for extensive OEM approvals,” Bortz said. “It comes from the technicians who have used our products and who have confidence in Car-O-Liner® because of those approvals.”

Superior Measuring

Car-O-Liner® prides itself on the data it collects and holds within its vehicle measurement database, Car-O-Data®. Not only is Car-O-Data® the world’s largest vehicle measurement database, with over 18,000 vehicles in its system, but it also continuously updates whenever new information is collected by international measuring teams (IMT) — groups of experienced engineers chosen by Car-O-Liner® who are supported by major vehicle manufacturers around the world.

"We don't purchase data," stated Bortz. "Instead, we construct our data through collaborations with OEMs and by measuring production vehicles. These partnerships empower us to continually adjust our vehicle data and product offerings to align with the ever-evolving trends in vehicle design and production, including the growing presence of electric vehicles. This is how we create our renowned

collision database, known as Car-O-Data®, ensuring it's readily available when technicians need it for vehicle repairs."

With multiple IMT locations around the globe and measuring on-site with OEM manufacturers Car-O-Liner® can provide live data to repair shops everywhere.

The continuous innovation and dedication Car-O-Liner® exhibits to helping auto repair shop customers succeed is unquestionable. By upgrading or refreshing their equipment inventory with Car-O-Liner®, shops will experience a noticeable increase in equipment value and support.

To learn more about Car-O-Liner®, visit car-o-liner.com

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