Amateur and professional photographers and
videographers are being invited to join the Nitto
Lightbox program, which involves submitting photos
and videos taken of the company's tires in
action.
Creativity is heavily encouraged, the tire maker reports. Those whose videos or pictures are selected by Nitto will be awarded a set number of points. The points can then be used to buy Nitto t-shirts, a set of Nitto tires, a gift card worth up to $2,000 and other items.
Additionally, if accepted and chosen, a participant’s image or video may appear in a Nitto national advertisement, brochure, social media campaign or any number of other applications.
For more information, visit www.nittolightbox.com.