Survey of tire purchasers ranks 'top satisfying' product selections

Jan. 1, 2020
A new survey by AutoPacific of more than 15,000 vehicle owners who bought replacement tires over the past 12 months has rates Michelin as the "top satisfying" tire brand overall, followed by Pirelli.
A new survey by AutoPacific of more than 15,000 vehicle owners who bought replacement tires over the past 12 months has rates Michelin as the "top satisfying" tire brand overall, followed by Pirelli.

The Replacement Tire Buyer Dynamics and Satisfaction Study covered 28 replacement tires. Each purchaser rated the importance of, and their satisfaction with, 14 different tire characteristics, including safety, durability, price, wet traction, handling, mileage warranty, brand reputation, ride comfort, dry traction, fuel efficiency, tire noise and appearance, snow traction and off-road capability.

The category winners are:

  • Ultra-High Performance Tires; Yokohama
  • Performance Tires; Pirelli
  • Touring Tires; Hankook
  • Passenger Car Tires; Michelin
  • Light Truck/SUV Highway Tires; Michelin
  • Light Truck/SUV All Terrain Tires; Michelin
  • Snow/Winter Tires; Firestone
For more information, visit www.autopacific.com.

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