Schrader is unveiling enhanced tire pressure
monitoring systems (TPMS) platform coverage for its
EZ-Sensor technology, the automotive industry’s
first patented OEM-replacement TPMS sensor that can
be programmed to function across diverse car makes
and models.
Nearing the company’s goal of reaching 90 percent
coverage by the end of this year, EZ-Sensor now
covers more than 65 percent of the estimated 65
million TPMS-enabled vehicles in the U.S.
In addition to existing coverage across a wide
spectrum of popular platforms, including Ford,
General Motors, Chrysler, Dodge, Jeep, Chevrolet,
Honda, Mazda, Toyota and Nissan, the line now
includes three new vehicle platforms, including
Mitsubishi, Suzuki and Subaru.
“Since launching EZ-Sensor in the fall of last
year, we’ve continued to rapidly add leading
vehicle brands to our coverage and are closing in
on our goal of 90 percent coverage by approximately
the end of this year,” says marketing and
management director Paul Wise.
“More importantly, our customers are now fully
utilizing the EZ-Sensor solution,” he continues.
“We’ve done vigorous testing to ensure that EZ-
Sensor not only meets industry standards and can be
confidently used by the aftermarket, but
outperforms the other various replacement sensor
offerings currently in the market.”
In addition to conducting extensive in-lab testing,
the company has extended the on-road testing
process by equipping Las Vegas cabs, fleet units
and employee vehicles with the technology.
Including the existing set of customers utilizing
the product since the November 2010 launch, it now
has well over 2.2 million operating road miles
completed, Wise reports.
“No other TPMS aftermarket product can offer the
ease-of-use, scalability, and compatibility with up
to 8 different hand-held scan/programming tools
that EZ-Sensor provides, let alone true OEM-sensor
functionality in a replacement sensor,” says Scot
Holloway, general manager of Bartec USA, which
supplies the hand-held tools that are used to
program the individual units.
For more information, visit www.schraderintl.com.
