Tire Factory expands into Colorado

Jan. 1, 2020
Nokian has sold its Denver Meadow Creek wholesale operation to the Tire Factory cooperative organization.
Nokian has sold its Denver Meadow Creek wholesale operation to the a href="http://motorage.search- autoparts.com/motorage/article/articleDetail.jsp? id=707412">Tire Factory cooperative organization. Terms of the transaction were not disclosed.

“Adding Denver to our Portland, Ore. and Salt Lake City, Utah facilities gives us more efficient distribution in the western United States,” says Tire Factory CEO John Kreidel.

“More efficient distribution helps keep transportation costs lower for our members,” he adds, “and allows them to grow in a marketplace that daily is more competitive. Existing members will benefit from the increased buying power, increased volume, related programs and profitability that come from being a larger tire retailer.”

Citing “a strong partnership with Tire Factory; one that is based on shared goals for growth in the northwestern U.S.,” Jari Lepisto, general manager of Nokian North America, reports that “when Tire Factory expressed an interest in acquiring our operations in Denver, we determined that having them do so was an excellent fit with our total growth plan in that territory, and we were pleased to enter into this agreement.”

“The acquisition of this facility completes one of our strategic goals for expansion in the Southwestern United States,” notes Tire Factory Chairman of the Board Chris Cornelius.

“Our new Denver facility will make Tire Factory’s programs and buying power more accessible to independent tire dealers who want to become part of the nation’s best member-owned tire buying and marketing co-op,” says Cornelius, co-owner of Clair & Dee’s Tire Factory in Rexburg, Idaho.

The organization has more than 200 members in 15 Western states with retail sales in excess of $300 million.

For more information, visit www.tirefactory.com and www.nokiantyres.com.

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