Beginning April 1, prices for Bridgestone, Firestone and
associate brand passenger car and light truck replacement and
original equipment tires will variably increase up to 8
percent.
“We continue to face unprecedented increases in raw material, energy and transportation costs, resulting in the need for these price increases,” says Larry Magee, president of the consumer tire division for the U.S. and Canada.
“While we are always working to balance costs and deliver a premium package of value to our customers, these extraordinary increases in costs related to manufacturing make these price adjustments necessary,” he notes.
For more information, visit www.bridgestone- firestone.com.