Michelin Americas Truck Tires (MATT) is rolling out two new
mobile truck tire applications in the U.S. and Canada for Apple
iPhone and Android-based smartphones.
The additions join the Blackberry application, unveiled in
August, along with the existing Michelin ONCall emergency road
service (ERS) and the online dealer and service locators in the
company’s “Wherever You Go” offering.
“With the introduction of these iPhone and Android apps,
smartphone users across the trucking industry now have easy
access to Michelin product and service locations,” says MATT
marketing manager Jaye Young.
“With today’s on-the-go, real-time business environment, we are
delivering information directly to our customers wherever they
go,” Young reports.
Using GPS location and Google Maps technology, the iPhone and
Android applications provide the location of the nearest
Michelin truck tire or service provider, as well as information
about the facility’s offerings.
Users can call ONCall ERS directly from the app or search for a
provider by category, including emergency road service, travel
plazas, onsite tire service or MRT retread locations.
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The applications can also display service providers based on an
entered location other than the current GPS location. Users
have the ability to call the dealer, obtain driving directions
to the site or save the tire dealer’s information to their
device’s contacts or address book.
The iPhone app is designed to also work on iPod Touch units,
with similar functionality when connected to Wi-Fi, but without
the GPS-based services.
For more information, visit www.michelintruck.com.
