Ultra-low rolling resistance 17-inch Goodyear tires are at the center of a high-profile New York Auto Show display as Chevrolet reveals its compact 2011 Cruze Eco.
The high-efficiency model is powered by an Ecotec 1.4L turbocharged engine with variable valve timing that achieves an estimated 40 mpg on the highway when combined with a six-speed manual transmission. It is expected to deliver the best fuel economy in the compact segment while offering midsize car spaciousness, says Jim Campbell, Chevy’s U.S. vice president of marketing.
“The Cruze Eco delivers hybrid-like efficiency without the price tag,” according to Campbell. “Along with the Volt electric vehicle, it demonstrates how Chevrolet is working to bring new products to market that range from gas-friendly to gas-free.”
The Cruze “is the first in a family of all-new Chevrolet small and compact cars designed to offer excellent fuel economy, outstanding quality and top safety ratings, he continues.
Models destined for the U.S. and Canada will be produced at the Lordstown, Ohio assembly complex. More than $350 million has been invested to re-tool the plant and add new state-of-the-art manufacturing equipment.
“This investment helps secure the best possible manufacturing footprint to react to market demand and deliver vehicles faster to our customers,” says Campbell. “We believe Cruze is the right car at the right time for American consumers.”
It will be available for purchase later this year.
For more information, visit www.goodyear.com and www.chevrolet.com.