Collision section of SEMA outgrows 2010 show

July 5, 2011

July 5, 2011 — The number of exhibitors registered to be in the Collision Repair & Refinish section of the 2011 SEMA Show has already “far surpassed” last year’s total, according to a recent letter from the Society of Collision Repair Specialists (SCRS).

Aaron Schulenburg, executive director of SCRS, was excited about the strong interest for the event, which is still four months away.

“SCRS was very pleased with the response we received from the industry during our first year of partnering with the SEMA Show in 2010, but obviously, there was the understanding that our follow up year had to be bigger and better and we had to take the feedback we received from attendees, and put it to use with goal of enhancing our constituents experience at the show even more,” Schulenburg said.

He said SCRS worked closely with SEMA to use the input to improve the event, scheduled for Nov. 1-4 in Las Vegas. Registrations for the SCRS Repairer Driven Education (RDE) workshops that will be offered at the SEMA Show have also grown quickly.

“We firmly believe the caliber and variety of educational offerings found in our RDE program is one of the significant draws for our industry," said SCRS Chairman Aaron Clark.

The 2011 SEMA Show will include programs from a variety of other organizations as well, including I-CAR, the Collision Industry Conference and the National Auto Body Council. Though space for exhibitors is quickly disappearing, there’s still time to reserve a spot.

"While the CR&R section nears capacity, we will continue to work with interested exhibitors to make sure they not only have a place on the show floor, but that the experience is exactly what they have come to expect from the SEMA Show," said Peter MacGillivray, Vice President of events and communications for SEMA. "The SEMA Show has a fortunate history of growth and expansion, and our recent collaboration with SCRS and the collision industry have noticeably added to that formula for success on the show floor and attendance.”

For more information this year’s SEMA Show, go to

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