ASA offers prizes for member recruitment

Nov. 17, 2010

Nov. 17, 2010—The Automotive Service Association (ASA) announced on Wednesday the new prize tiers for the Chairman’s Club program.

Chairman’s Club is a grassroots member recruitment program that rewards members who recruit shops to become members of ASA, according to an ASA press release_notes. The program is point based with five points being rewarded to members for each new recruit. Three new tiers have been added to the program:
• Tier one: Members who earn 10 to 20 points will receive a $25 dinner certificate to a local restaurant of their choice.
• Tier two: Members who earn 25 to 35 will receive a $25 VISA gift card.
• Tier three: Members who earn 40 points will receive a $50 VISA gift card.
• Grand Prize: Members with the most points (at least 50) by Aug. 15, 2011, will receive an expense-paid trip to the 2011 CARS or NACE show. In the case of a tie, a drawing will be held to determine the winner.

“Recruiting other shops into an organization that is easily the best investment in our own businesses and in our industry is a win-win for all of us,” said Kevin Leiby, ASA’s 2010 Chairman’s Club winner. “Even with all of the money-saving benefits ASA offers, the networking and friendships established outweigh them all.”

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