July 24, 2013— I-CAR has updated its Gold Class brand with a new look to reflect a commitment to training and professionalism.
The first component of this new branding was recently unveiled with the distribution of I-CAR’s new Gold Class plaques to select collision repair and insurance operations.
“The elevation of the Gold Class brand is a way to increase the visibility of Gold Class businesses to consumers and highlight the real investment and commitment these businesses make,” said Ann Gonzalez, senior marketing director for I-CAR.
Only 10 percent of collision repair facilities can currently claim Gold Class status, which is achieved through rigorous training in I-CAR’s flagship professional development program.
I-CAR has also eliminated the renewal fee and no longer charges for plaques.
Learn how ADAS utilizes sensors such as radar, sonar, lidar and cameras to perceive the world around the vehicle, and either provide critical information to the driver or take...
The Autel IA700 is a state-of-the-art and versatile wheel alignment pre-check and ADAS calibration system engineered for both in-shop and mobile applications...
